
14 I Jotun Group Report 2020 Our business / Jotun Marine Coatings
As the world’s leading provider of marine coatings, Jotun
works closely with owners, ship managers and shipyards to
provide premium products, technical advice, and business
support services. When the pandemic began to impact
shipping markets in 2020, resulting in lockdowns, travel bans,
and restricted access to shipyards, Jotun’s ability to interact
in person with key stakeholders was interrupted. At the same
time, port closures created supply challenges in some markets
where products are shipped by sea.
TEAMWORK
To meet these challenges, Jotun worked together with key
stakeholders in all markets to find alternative solutions. For
example, in China, where Jotun supplies dozens of shipyards,
personnel in the Customer Service Department worked
together with Supply Chain Logistics to find alternate routes
to safely transport goods.
In South Korea, Jotun worked closely with shipyards to ensure
reliable supply and technical support and established an
international project team to tender for a large newbuilding
project expected to be awarded in 2021. Because shipbuilding
is one of the most labour-intensive industries in the world,
yard officials implemented strict rules to prevent infections.
Often working in uncomfortable conditions, Jotun’s Coating
Advisors continued to provide critical technical support during
applications, thus helping shipyards stay on schedule.
STAYING CLOSE TO CUSTOMERS
Unable to meet in person with owners and ship managers,
Jotun made use of digital technologies to reach out to key
decision makers. In addition to learning how to give effective
presentations and tender for contracts online, personnel
organised webinars and the digital launch of new products
and concepts, such as Hull Skating Solutions, Jotacote
Universal S120 and SeaQuatum III. Jotun’s professionalism
during this time put the company in a strong position to
succeed when yard activity increased in the second half of
the year. It is a credit to the resilience of the organisation that
Jotun was not only able to continue to serve key stakeholders
under difficult circumstances but strengthen long-term
relationships with industry stakeholders.
Supporting our customers
Serving the shipping industry during a global pandemic created some challenges for Jotun Marine
Coatings, but the organisation adapted quickly to changing circumstances to deliver good results.